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Increase the Hotels online presence via strategic partnerships, e.g., travel portals, lifestyle sites, etc. 通過門戶網(wǎng)站、生活方式網(wǎng)站等戰(zhàn)略合作伙伴增加酒店的線上曝光。 Assist hotels in the review and recommendation of potential 3rd-party web listings and partnerships. Follow up on listings, exposure, marketing initiatives. 為酒店通過第三方網(wǎng)站列表和合作伙伴進(jìn)行回顧及推薦。跟進(jìn)線上曝光及市場營銷計劃。 Develop Email Marketing campaigns (The Development of a Hotel EDM) 開展郵件營銷活動（酒店電子郵件營銷的發(fā)展）。 Increase hotel rooms e-marketing opportunities 拓展酒店客房電子營銷的機(jī)會。 Ensure that e-Direct Marketing campaigns are based on relevant customer segmentation and targeted recipients. 保證各電子直接營銷是建立在相關(guān)的客戶細(xì)分及目標(biāo)受眾基礎(chǔ)上。 Propose solutions for permission based emailing and e-newsletter strategies, if applicable 如適用，在電子郵件和電子簡報策略的基礎(chǔ)上提供可行的解決方案。 Keep updated Hotel e-customer database, (For rooms/F&B and Spa), and propose solutions for a better customer information management 保持更新酒店電子客戶的信息資料庫（客房/餐飲及水療），并提供更有效的客戶信息管理方案。 Optimize the hotel presence on search engines (in different languages). 通過搜索引擎優(yōu)化酒店的曝光（不同語言）。 Promote the Best Available Rate across all brands 通過各渠道推廣酒店的最優(yōu)房價。 To collect feedback from the Director of Sales & Marketing on competitors promotion, to give advice on the regional and tailor made promotion 收集競爭對手酒店的推廣信息及市場銷售總監(jiān)的反饋意見，并對區(qū)域的定制推廣提供建議。 Actively participate in market segment industry affairs associations, trade show and events to elevate brand profiles. May manage trainings and/or conferences 積極參與行業(yè)內(nèi)的各個領(lǐng)域的事件, 貿(mào)易展覽以及各類社交活動以提升酒店品牌的知名度.可管理培訓(xùn)或是會議。 Consolidate and develop regular detailed reports on all promotions spend versus the return-on-investment and provide recommendation for the future 針對所有促銷鞏固發(fā)展日常的報告, 分析對應(yīng)的投資回報率, 并對以后的戰(zhàn)略做出建議。 Manage the investigation and evaluation of possible new products, programs, platforms and campaigns that provide strategic representation for the channels including new distribution options for critical emerging markets where solutions may not exist 管理新產(chǎn)品, 新平臺以及相關(guān)活動可能性的調(diào)查評估, 為相關(guān)渠道提供戰(zhàn)略建議,包括對沒有解決方案的重要新型市場提供新的發(fā)布渠道選項。 Responsible for managing, executing and sustaining the brand in all web and social environments as well as creating, implementing and maintaining web pages on our websites and all social sites. 管理,執(zhí)行并維持品牌在所有網(wǎng)站或是社交網(wǎng)站的形象, 建立,實施并維護(hù)酒店在官網(wǎng)以及所有第三方網(wǎng)站的信息。 Responsible for providing statistical reporting of internet activity for websites, social media accounts. 負(fù)責(zé)提供各類網(wǎng)站， 社交媒體帳號的審計報表。 All maintenance of the Hotel web site, including content and updates. 酒店官網(wǎng)的所有維護(hù)，包括內(nèi)容及實時更新。 Manage on-line distribution portals relationship maintenance 維護(hù)管理在線電子分銷網(wǎng)站。 Audit the hotel information displayed through the Internet operators (Portals, wholesalers, 3rd parties etc). 審核酒店在各類網(wǎng)站的信息(網(wǎng)站, 批發(fā)商, 第三方等等)。 Establish goals and deliver measurable increases in visits, conversion, and average order value through optimization of content for Digital Platforms. 建立目標(biāo)并通過優(yōu)化電子平臺的信息內(nèi)容來提升網(wǎng)站的訪問率,轉(zhuǎn)化率以及每個訂單的均價。 Host photography inquiry from outsource, includes film, TV, government promotional films, mini film etc. to increase hotel online presence 接待外部攝影攝像問詢，包括電影電視，政府宣傳片，微電影等，適時增加酒店線上曝光機(jī)會。 Performs other duties as assigned 完成其他指定的工作。